Fear Factories

Scully builds and supports his case that conservatives should care about cruelty afflicted on animals by emotionally appealing to the audience. He begins talking about how he came to be an avid campaigner in this cause, by seeing these animal factories up close and reading books. He then goes on to say that every person should realize that this cruelty to animals is morally wrong, general politics aside, everyone liberal or conservative should show compassion for these animals. He uses graphic examples and bliblical references throughout the essay. He also quotes that people just "dont want to know" what is going on in these factories, but Scully then fires back saying "don't we have a responsibility to know?" This is tugging at the audiences emotions, and is a guilt trip. He argues that his beliefs and his argument is different than other radical animal activist organizations, making it easier for conservatives to relate to. He says that this whole business and how they treat the animals is sick and if conservatives let this happen then they are at fault to, because they are not doing anything to stop it. So animals need support from everyone, they should not be an after thought in a politcal campaign.